Fund.
Deserves committed money, a named owner and a place in next year’s plan.
Requires
Accountable owner
Committed budget
Review date
Executive
AI strategistExecutive AI strategist
Turn AI chaos
into a direction
you can own.
I help CEOs decide what to fund, test, scale and stop, then turn those choices into an executable roadmap.
Business Solution Owner, Rolls-Royce.
Contributing to customer success.
The decision system · Four states
Fund.
Test.
Scale.
Stop.
Most portfolios only use the first two.
01
The situation01 / The situation
Your portfolio keeps growing because nobody wants to kill anything.
- Too many initiatives and too many tiny pilots
- Governance that is weak or purely theoretical
- No hard measures and no stop conditions
- Ownership nobody can name out loud
- Technology vendors shaping the strategy
- Activity without a shared business future
02
The decision system02 / The decision system
Four verdicts and no others. Each one has a price of entry.
A verdict is not an opinion. It is not recorded until an owner, a measure and a condition for stopping exist in writing.
Test.
Deserves a bounded experiment that ends in a decision, not in another pilot.
Requires
Written hypothesis
One measure
End date
Scale.
Has earned the operating model, the data work and the change effort behind it.
Requires
Operating owner
Capacity plan
Rollout gate
Stop.
The measure did not move, or the problem was never worth solving. Stopping is a result.
Requires
Written reason
Released capacity
Archived learning
Most portfolios only use the first two.
Making all four normal is most of the work.
03
The artifact03 / The artifact
The portfolio arrives as one page your board can argue with.
Every initiative on a single ledger. One verdict, one owner, one measure, one condition under which it ends.
InitiativeVerdictOwnerMeasureStop condition
Service copilot in claimsScaleCOOHandle time and first-contact resolutionNo movement by week eight
Document intelligence, financeFundCFOCost per processed documentException rate above agreed ceiling
Lead scoring rebuildTestCROQualified pipeline conversionTwo quarters without a lift
Generative brand studioStopNone namedNone definedAlready met
Supplier risk monitoringTestCPODisruption events anticipatedNo anticipation by quarter end
Illustrative artifact · Not client dataSee the engagement
04
What you leave with04 / What you leave with
Leave with decisions your organisation can no longer blur. A portfolio you can run.
- One unified AI portfolio
- A verdict on every initiative
- Named owners, named in the room
- A roadmap tied to business value
- Measures and written stop conditions
- A governance cadence that continues without me
05 / The engagement
The strategy has no authority when the real owner leaves the room.
Management participation is the condition, not a preference. If the intention is to outsource the strategy and receive it finished, I am the wrong advisor.
The work ends with a portfolio, a roadmap, a scorecard, a governance cadence and an implementation brief that someone else can build from.
Where it ends
Delivery, platform and engineering continue with Doers & Thinkers.
Business Solution Owner, Rolls-Royce · Contributing to customer success
CEO, MCX · Cashless Conference speaker, 2020
06
The writing06 / The writing
Natural + Artificial Intelligence. One argument every issue.
Written for the people who own the AI portfolio and have to defend it. Long form, no roundups.
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